Kwpx&partners
was always
meant to be
In 2023, Western Australian creative boutique, &Partners, merged with independent full-service powerhouse, kwpx. We called the new entity… drumroll please… kwpx&partners!
Don’t worry, our creative work is way more imaginative.
Kwpx brings with it over 30 years of specialised strategy, media and digital experience. This allows us to develop our creative work with deeper insights, and deliver those ideas in more effective ways.
How we work
We take a look at your communication challenge and pull together a team of proven pros.
You may want one of our strategists to delve a little deeper into your world. You may need to tap into our impressive media brains, digital smarts or production partners.
Whoever we wrap around your brand, you’ll always have a direct line to our Creative Directors and Account Team.
And when your team’s work is done, they go off and do other things. Things you don’t pay for.
It’s a bit like one of those heist movies where George Clooney puts a team of specialists together to rob a casino. Without the robbing, the casino or George Clooney. Sorry.
Deeper Connections
We know a single captivating moment is worth a dozen shallow ones. So, to help you do less advertising, we’ll challenge you to do better advertising; advertising that resonates, engages and motivates on a deeper level.
Deeper Connections is the proprietary tool we use to make this happen. We know what you’re thinking, everyone has a proprietary tool - usually with a smug acronym like WIIN, EMOTE or WANC. Well, Deeper Connections is different.
For a start, it’s a very practical processes that connects strategy to creative to media to experience.
Secondly, clients actually enjoy it. One client said it was “…like going to couples therapy with our customers.” So, we’re stealing that line and using it on everything.
And thirdly, it’s not some esoteric talk-fest with no tangible outcomes. You’ll come away with a very clear idea of what you need to do and when you need to do it.
We’ve designed Deeper Connections programs around many iconic Australian brands, helping them understanding their relationship with audiences and the marketplace.
We’d love to go a little deeper with you too.
Full Capabilities
Creative campaign development:
Brand campaigns, TV, radio, social media, digital, OOH
Brand strategy & development:
Brand strategy, Customer Experience strategy, Campaign and Digital Strategy Brand Purpose and Vision, Tone of Voice, naming, tagines, workshop facilitation
Design:
Brand identity, brand guidelines, graphic design, art direction, digital and print design, packaging, illustration
Media:
Channel Strategy & Customer Journey, Integrated Planning & Buying, SEM, Digital & Social Media Management , Brand Partnerships Analysis, Attribution Modelling Tracking, Spend Optimisation & SEO, Customer Segmentation & Persona Development
Website design & development:
UX/UI planning and design, e-Commerce Solutions & App Dev, CMS / Website Build & Management, CRM Implementation & Management, Marketing Automation & AI
Audio visual production:
Video, radio, TVC, animation
Activations & experiential marketing
Copywriting & editing:
Social media, long-form, technical copywriting
Clients
Cities, towns & places:
City of Fremantle
Town of Vincent
Amazing South Coast
City of Joondalup
Building & construction:
New Choice Homes
Smart Homes for Living
Summit Homes
New Generation Homes
Easystart Homes
LWP Property Group
Services:
Ashley & Martin
P&N Bank
Resolve Finance
Zipform
Family Zone
Plumbing Brothers
Philosophy Foundation
Health:
HBF Insurance
Friendlies Chemist
HIF Insurance
Silver Chain
Diabetes WA
SwanCare
Baptistcare
Palliative Care WA
Education & training:
Business Station
Helena College
Harrisdale SHS
Government:
Main Roads WA
Road Safety Commission
HSS (Health Support Services)
Synergy
Police Union
Food & retail:
Chicken Treat
Harvey Beef
Jack Stillman
The Good Grocer
Watertown
Melaleuka Farms
Charity & social services:
The Fathering Project
The Y
Uniting
Nature Play